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Web Development

Mellow Velo Online Cycle Store

Project Overview:

The client required a re-design of their online store to improve the user experience when customers shop and navigate throughout the store, but more importantly, the checkout process had to be improved to prevent abandoned carts. This client has seen an increase in sales as customer’s confidence has improved with an improved user experience.

Work Done:
  • Client interviews to understand pain points
  • Understand previous customer journeys and provide an improved journey map
  • Competitive analysis
  • UI Design
  • UX Design
  • Usability testing
  • Onboarding testing
  • Custom Shopify Platform UI Design and Programming